Direction C · Bold modern
Design rationale
In one line: loud, quick and confident. The latest teaching is impossible to miss.
Design choices
- Palette: a dark theme (#0C0C0E) with full-width blocks of lime (#C8F31D), coral (#FF6B3D), violet (#A78BFA) and chalk (#F4F1EA). All text pairs pass WCAG AA.
- Type: Bricolage Grotesque at very large sizes for headlines. Manrope for body text at 17px.
- Layout: each section is a colour block rather than a box. Cards are big, square and rounded, with large numbers instead of photos.
- Media first: on the sermon page the player comes before the title. Scripture references are large tiles.
- Finder: a big pill search bar, filter pills, and results as a two-column grid of cards.
Who it suits
A church wanting to reach younger people, students and people who meet the church through social media or the live stream first.
Trade-offs
- The most polarising of the three. Some older members may find it loud.
- Dark themes are harder for some readers in bright light.
- Needs a consistent artwork style each week to keep the colour system coherent.